Audience

Audience

We reach active and affluent young adults, families and boomers when they are most receptive.

Skiing and Snowboarding’s high cost translates into consumers with high household-income, an elevated level of education, and a disproportionate degree of management, professional and ownership vocations. Our active audience is tech-savvy, mobile, social, health-aware and brand & trend conscious – with the disposable income to invest, travel and spend on recreation and entertainment.

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