Understanding the power of Adbloc is the first step in executing a successful Adbloc campaign – leveraging this power with smart creative completes the package. Below you will find effective Adbloc campaigns, in which advertisers have utilized various strategies to take advantage of Adbloc’s unique features.
Connecting with our Audience
A perfect audience to connect with – Adbloc delivers affluent, active, well-educated, family-oriented, sociable and tech–savvy consumer innovators.
Multiple Creative Executions
Re-engage our audience with different messages while reinforcing the underlying brand – excellent opportunity for advertisers to market multiple products.
Copy Heavy Creative
Proximity-to-audience + Dwell time = the opportunity to communicate a lot of content. Add some humour or demonstrate the benefits of a product in great detail – Adbloc has the depth-of-sale of much more costly media.
Demonstrate a parallel between your brand and what our audience is doing or the environment they are in – create a deeper connection with the consumer.
The proximity-to-audience & dwell time combination creates the ideal opportunity to implement mobile marketing platforms. Engage our audience on a whole new level using QR codes to share content, download APPS, or drive the consumer to a mobile site.
Contests and Sampling
Integrate a call-to-action using SMS or allow for product sampling at our ski venues – further engage our audience and measure success.