Québec – Mais Oui! Mont St. Bruno Joins Adbloc Network – 6 MSSI Ski Areas Re-Up

Quebec boasts the most skier visits of any Canadian province. With that in mind, Adbloc Media is pleased to announce an expansion of our ski area network in La Belle Province with the addition of new venue partner – Ski Mont St-Bruno.

Located less than 20 kilometers from Downtown Montreal, Mont St-Bruno affords urbanites the unique opportunity to hit-the-slopes 30 minutes from home or office. The addition of St-Bruno’s 15.1 million annual impressions brings our capacity to 91.3 million total impressions in Quebec alone, meaning more opportunity to deliver our advertiser’s brand and message to our exceptional premium audience.

Peter Machalek, Adbloc Managing Partner, noted “we’ve been busy in Quebec this week as MSSI just signed a renewal agreement for three more years.” MSSI owns six ski areas in the Laurentians and the Gatineau region, including Mont St-Sauveur, one of the busiest ski areas in Canada. Adbloc is a unique Out-of-Home media that strategically places the advertiser’s brand and message on the safety bar of ski chairlifts at Canada’s top resorts, literally in-the-face of an affluent, active, tech-savvy – and absolutely captive – consumer for 7 minutes. Adbloc advertisers represent a veritable who’s who of Canadian and global brands; Subaru, Scotiabank, Sony, BMW, Rogers, Honda, Samsung, Danone, Unilever, and many more.

For information about Adbloc or to book a campaign contact Peter Machalek at 416 366-7669 ext. 101 or by email at pmachalek@adblocmedia.com